Introduction
Did you know that Shopify’s checkout converts 36% better than its competitors? In this article, we will delve into the three key advantages of Shopify’s checkout: scale, trust, and innovation. We’ll walk you through each of these advantages, showing you how they can help your business thrive in the competitive world of e-commerce.

Scale: Powering 10% of U.S. E-Commerce
Shopify is not just a player; it’s a powerhouse. It currently powers approximately 10% of U.S. e-commerce, has processed over half a trillion dollars of Gross Merchandise Value (GMV), and supported 561 million unique online shoppers in 2022 alone. This scale is not just a testament to our reach, but a reflection of our commitment to enabling businesses of all sizes to thrive. With Shopify, you’re not just getting a checkout solution; you’re joining a vast network of successful online businesses.

Trust: A Checkout Experience That Customers Trust
Trust is the cornerstone of any successful online transaction. Hundreds of millions of people use Shopify Checkout every year3. The look, feel, and flow of our checkout have become highly recognizable, and therefore immediately trusted. When customers see the Shopify Checkout, they know they’re in safe hands. This trust can lead to higher conversion rates, as customers feel more comfortable completing their purchases.
Innovation: Always on the Cutting Edge

Innovation is at the heart of Shopify’s ethos. We have more engineers working just on making checkout high-converting and performant than some other companies have working on their entire commerce solution. Building on our platform ensures you’re always on the cutting edge of checkout technology. With Shopify, you’re not just getting a checkout solution; you’re getting a partner that’s committed to continuous improvement and innovation.
Conclusion
As you can see, Shopify’s checkout is more than just a way to process payments. It’s a strategic tool that can help you boost your conversion rate, increase your customer loyalty, and stay ahead of the competition. Ready to experience the power of Shopify’s checkout for yourself? Start your free 14-day trial today and see the difference it can make for your business.